The Rise of AIO in Google Search: What It Means for SEO

Learn how Google’s AI Overviews are changing search — and what SEO professionals need to do to stay visible in an answer-first world.

Farky Rafiq
FA
Farky Rafiq
SEO SpecialistMay 4, 2025•3 min read
The Rise of AIO in Google Search: What It Means for SEO

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Farky Rafiq

Farky Rafiq

I've worked in search marketing for 14 years — understanding search, the behaviour of searchers, and the technology that shapes what gets found. I work with brands and clients to develop and implement SEO strategies that improve visibility, strengthen performance, and evolve with search.