Liquid Silver

My journey into digital marketing began in 2005, while leading the marketing fuction for a national children's services organisation. It was there that I first discovered performance marketing for lead generation — and recognised the potential of digital channels to transform how organisations connect with their audiences beyond traditional media.

In 2011, I started Liquid Silver to focus on the emerging opportunities within the SEO and PPC space.  I set out to bring a more technical, data-driven approach to digital marketing at a time when much of the industry was still focused on surface-level optimisation.  As Google's algorithm evolved, so too did the need for a resilient and professional approach to SEO. 

After many years of working with PPC I was selected by Google in 2015/17 to train at their London HQ as part of their Top 30 PPC Agency programme — recognition of my expertise, approach, and long-standing commitment to digital best practices. 

More recently I have worked with well-known brands including Primark, Curry's, M&G Investments, Prudential, Duracell, and several fast-scaling start-ups. These experiences have enabled me to further develop my approach and apply enterprise SEO around the world.

Today, through Liquid Silver, I continue to bring a fresh strategic perspective to SEO, focused on building visibility for ambitious brands.